Project Description
B2B Local Ads is a marketing landing page for a local advertising network in the Houston metropolitan area. The model connects local businesses (“hosts”), who host touchless hand sanitizer stations as a free amenity for their customers, with advertisers who promote their brands directly on those stations, gaining exposure to a highly targeted local audience.
Key Features
- Dual-conversion landing: two distinct CTA flows, “Host a Station” and “Advertise With Us”, each with its own benefits page
- “How It Works” section: the 4 stages of the business model, from installation to results for both sides
- Installation gallery: stations across different venue types (retail, coffee shops, hotels, offices, gyms, clinics, schools)
- Segmented testimonials: real cases split by role (Advertiser / Host Partner)
- Interactive FAQ: accordion-style frequently asked questions for hosts and advertisers
- Live metrics: monthly traffic, active locations and brand visibility
- Direct contact: contact form with a commitment to reply in under 4 hours
Technologies Used
- Astro: Static site generation with an island architecture for maximum performance and minimal client-side JavaScript
- Tailwind CSS: Utility-first design system for a consistent, responsive interface
- Cloudflare Pages: Hosting with global CDN, automatic SSL and continuous deployment from git